Phase 5: Amazon KDP Bestseller Campaign

Added by Brian Schwartz over 8 years ago

5-day Amazon KDP Select Guaranteed Bestseller Campaign

WHEREAS the Author desires to have the Service Provider assist in a marketing campaign in an effort to increase sales ranking on Amazon and increase the number of legitimate reviews by verified purchasers (who download the Kindle book during the promotion). Service Provider desires to promote the Author’s Work utilizing Amazon KDP Select, on the terms and conditions and in consideration of the covenants set forth herein;


Service Provider shall setup and run a KDP (Kindle Direct Publishing) campaign on behalf of the Author.

  • The goal of a KDP campaign is to reach new book reviewers and reach bestseller status during the free 5-day campaign.
  • Publish an online press release announcing dates of free promotion with direct links to the Kindle listing on Amazon and Author’s website. Over 100 websites will typically publish/promote the press release.
  • Enhanced press release gets delivered to the top 50 newspapers in the USA.
  • A reviewer information page will be created on to increase the likelihood of reviews. (see examples at: and
  • Enable consecutive 5-day promotional period during the 90-day KDP Select duration.
  • Announcement of Author’s promotional period on no fewer than 10 websites and/or Facebook sites.
  • Take off-sale at Apple & BN (if necessary) and any other marketplaces.
  • Work with Author to create a list of no fewer than 15 keywords to be used in conjunction with the campaign (on press release and in keywords on Amazon).
  • Solicit reviews from a minimum of at least 25 Amazon reviewers from similar titles.